Scoop Campaign: “Camp: notes on Fashion”

This season the Scoop campaign has been designed by Ratti S.p.A. Como. The artwork pays homage to this year’s fabulous Met Gala in New York. The theme is “Camp: notes on Fashion.”


Scoop and Saatchi Gallery collaborate this season to promote young artist Florence Hutchings.

Karen Radley, Founder and Managing Director of Scoop commented; “The symbiotic relationship between art and fashion continues to inspire me and my passion for supporting emerging talent. There is no better space for the creative work showcased at Scoop than the Saatchi Gallery and I am extremely pleased to be collaborating with Florence Hutchings this season. I am enchanted by her work, its colour, freshness and fun. As soon as I saw ‘Clothes on a Rail’ it captured my heart with its playfulness.”

Philippa Adams, Gallery Director of Saatchi Gallery adds:  “When fashion and art meet up in one space the result is always very creative.  It is really exciting to see how designers are being inspired by art for their current and upcoming collections. We are thrilled to welcome Scoop back at the Gallery for their 20th show with us.”