Premium fashion trade show Scoop London will move to Olympia’s refurbished National Hall this summer, founder Karen Radley has confirmed today.
The move is part of the 14-year-old show’s expansion plans as it grows in popularity among exhibitors and international buyers.
Scoop’s next edition will take place from 13-15 July inside Olympia’s second biggest exhibition space, offering a similar ambiance and curved glass ceiling as its Grand Hall but on a smaller scale.
Radley says she’s thrilled to announce the show’s brand-new home: “Olympia National is a beautifully renovated heritage building with a serious design pedigree, having housed iconic fashion events over its 100 year history.
“Why move, you ask? It’s an opportunity for us to expand our repertoire of emerging and exclusive designers in a more elevated and spacious venue. I am always seeking the new, and our new home will soon unveil its most beautiful incarnation yet.”
Scoop at Olympia WestOlympia London has been undergoing a major £1.3 billion redevelopment in recent years, which is due for completion in late 2025. The transformation is part of a plan to create a premier arts, entertainment, and cultural district encompassing hotels, restaurants, offices and an outdoor food market.
Scoop London first launched in 2011 at London’s Saatchi Gallery showcasing a curated selection of high-end fashion brands among contemporary artwork. In 2022, following a hiatus during the pandemic, it moved to Olympia West to coincide with Pure London in the building’s Grand Hall. In February 2023 it briefly returned to its original home near Sloane Square but was back at Olympia West that summer.
Scoop’s most recent edition presented over 250 brands including Alohas, Gas Bijoux, Emily Lovelock, Beatriz Furest, Dixie, Fabienne Chapot, Isabelle Blanche, Nobody’s Child, Oats & Rice, The Tiny Big Sister, Zapa, Augusta and Dr Bloom. Attending indie owners Rachel Hunt and Sally Gott of Sass and Edge said: “We always look forward to visiting Scoop, and this year did not disappoint. It’s great to discover new and interesting brands that we might not otherwise have come across. The atmosphere was buzzing, and of course, we can’t ignore the fabulous theme this year and the wonderful floral installations. We’re already looking forward to July to see what comes next.”
Scoop at Olympia West